Processed Food Blows.

This fall’s fuel challenge begins Wednesday, October 10th.

Included on this page are all the details for this fall’s fuel challenge – Processed Food Blows.  Please read through the information so you can mark your calendars for the informational meetings, sign-up, prep week, and kick-off.

REGISTER HERE.

This fall’s challenge comes at you in TEAMS OF THREE.  That’s right.  It’s a team challenge!  The six-week challenge will test and reward athletes who can eat Paleo and help their teammates do the same.  Teams will earn points by following the guidelines set out in the challenge meetings and packet.  All athletes will choose a Paleo or Paleo/Zone option.  Athletes do not have to pick the same challenge option as their teammates.  If you sign-up as an individual, MAKE SURE to list your name on the Free Agent clip board at the shop so that you can link up with a team.

INTAKE WEEK
Sunday, September 30th to Friday, October 5
Challenge information and overview meetings and Athlete Intake sessions.

Challenge Information and Overview Meeting (attend one!):
Sunday, September 30th at 6:30pm OR Tuesday, October 2nd at 6:00pm.
During these sessions we’ll detail the how and why behind our recommended style of eating as well as layout all the guidelines, rules, and structure of the challenge.

Athlete Intake Session: come to one of TWO intake days
Wednesday, October 3rd or Friday, October 5th.  
Intake session includes Mobile Hydrostatic Body Fat Testing, body measurements, markers, and pictures.

CHALLENGE CALENDAR
Wednesday, October 10 through Wednesday, November 21st
The challenge is six weeks in length!  

CHALLENGE OVERVIEW (extensive details provided at meeting):
The challenge is six weeks in length.  Athletes will choose between one of two challenge levels – Paleo (quality) or Paleo/Zone (quality and quantity).  Team members do not have to choose the same level.  Athletes will make their own teams.  Free agent athletes will list their name on a clipboard at the front of the shop starting Sept 17th and then find/contact potential teammates.

Challenge participants will receive an extensive informational packet including the challenge outline and weekly meal plans as well as set-up instructions for Google Docs.  The packet and information session will answer all your questions about cashews, sweet potatoes, coconut milk, alcohol, cheat meals, and dried fruit.  Something you really want to eat will probably not be allowed on the challenge, just sayin’.

Over the course of the six weeks athletes will be required to log their food via Google Docs and will receive feedback from a designated coach.  Each coach will be assigned to work with three teams (nine people).  Athletes will also have access to a Google Group dedicated to the food challenge, questions, and recipes.

Each week one coach will offer one special session for challenge participants including additional workouts, cooking classes, lectures, and outings.

Athletes will earn points for perfect food logs and improved indicators at the end of the six weeks.  The coaches can also be bought, so money under the table will also earn teams points (just kidding!).

SCORING
Athletes will earn points two ways – what they eat (and log) and improved body composition markers at the end of the 6 weeks.

CHALLENGE COST
The cost for the challenge is $180/athlete.  Athletes can choose to participate in the challenge for $120 by forgoing the Mobile Hydrostatic Body Fat Testing.  Athletes, and the teams they are a part of, who choose to forgo this component of the challenge are not eligible to win the challenge.  If you choose this option, contact Nicole to sign-up as this is not available through the standard registration process.

REGISTRATION
Challenge sign-up opens Monday, September 17th at 8:00am.  We will post the link to the sign-up on the post for the day.  The challenge is limited to 12 teams (36 people).  Athletes will register individually.  Once registered, email us with your team members’ names and team name.  Your team name is important!  You’ll find out why soon enough…

RETEST
Athletes must attend one of the following indicator re-test collection dates:

Thursday, November 15th
Monday, November 19th
 Please note, the challenge does not end until Nov 21st so athlete food logs will still count toward the total scoring through Nov. 20th.

Please email any questions to Nicole.