Get ready! Here comes the 2017 Winter apparel order complete with new tees, tanks, sweats and more, including a special LIMITED EDITION American Giant hoodie.
MILAN, november 13th
In an age where fitness apparel always seems to be loud and assuming, a breath of fresh air wafted through Milan this past weekend. As top designers hit the runway with their 2017 collections, one stood out – Roots by SteffyJoSays. Colorado-based designer SteffyJoSays made her mark and embraced two clear trends – history and color – with a collection that empowers the athlete, yet doesn’t overwhelm.
The collection sports its traditional staples of men’s and women’s tees and introduces a limited edition hoodie for those that have laid down some Roots over the years. In an age of tech tees, wicking fibers, and big box gyms, the line flips the bird at mainstream gear and screams, “You can workout in a cotton blend tee AND crush the workout.” It’s strong and durable – like the athletes who will wear it.

Introducing the 2017 Winter apparel!

Pre-order your items now through November, 25th for delivery before the holidays!

  • Women’s Tees, Tanks, Hoodies, Sweatpants, and Pull-overs
  • Men’s Tees, Hoodies, Sweatpants, and Pull-overs


  • American Giant CrossFit Roots Zip Hoodie (available for pre-order ONLY)

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